Catavento

  • UX/UX DESIGN

Challenge

Catavento is an Argentine brand that creates handwoven blankets with a strong social mission: for every blanket sold, another is donated to a child in need through a partnership with Las Omas, a non-profit in Córdoba. While their story was inspiring, their branding and digital presence were not fully aligned with their growth goals, especially as they looked to expand into the U.S. market.

Process

At Brand Snap, we led a complete refresh of the brand. Our team redesigned Catavento’s identity to be more modern, warm, and authentic, while also developing a new website designed to inspire and convert. We complemented this with social media management on Facebook and Instagram, creating organic content that conveyed the heart of the brand. In addition, targeted Meta Ads campaigns were launched to drive traffic and sales, while all communication was adapted to connect meaningfully with the U.S. audience.

Solution

The result was a brand presence that not only reflected Catavento’s essence but also fueled its expansion abroad. Website and social media traffic grew exponentially, U.S. sales increased consistently, and a loyal community formed around the brand. Catavento proved that it’s possible to cross borders and grow internationally without losing authenticity.